Oscar Deutsch became a leading cinema entrepreneur responsible
in the late 1920's and 1930's for the iconic ODEON cinema chain,
which revolutionised movie going in the UK . The name ODEON was
colloquially understood as 'Oscar Deutsch Entertains Our Nation.'
He opened his first Odeons in Birmingham and the West Midlands
before designing and building several hundred more all around the
country, bringing modern design, a distinctive architectural look
in an art deco style and, above all, comfort to the nation's cinema
goers.
The extensive Odeon circuit was very much a Birmingham
enterprise - invented in and pioneered from Birmingham by Oscar
Deutsch, designed in a modern style by Birmingham architects, Harry
Weedon, and branded with that swish geometrical lettering in red
and gold spelling out ODEON devised for Deutsch by the Birmingham
firm, Pearce Signs